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Colorfast Palm Springs Shoot, Spring 2013 Campaign

By 11:32 AM


Just got back from a great photo shoot in Palm Springs for the Colorfast Apparel look book, Spring 2013 collection. Not only does Palm Springs make for a gorgeous location, but so to was the home used for the shoot. After rain spell in the Southern California, the weather gifted us with a fantastic blue skies and puffy white clouds.

A big thanks to all of the team for their hard work and dedication. Thank you especially to the great Hayley and Brittney of Colorfast for their art direction and creative input, and as always to my loyal photo assistants, Gianluca and Marco.

Also, this was the first time also I used my new Canon 5D Mark III for a fashion shoot. Such a great camera, but I still think it’s not perfect to recover highlights and shadows. Alas, if the image ends up perfectly exposed then, I guess that’s not a big deal.

Stay tuned for some preview photos, as well as look forward to seeing the look book Spring 2013

COLORFAST APPAREL - SPRING 2013


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